Berlin | Working worldwilde
With more than twelve years of experience in creating great product and brand experiences, I am skilled in managing projects, improving team processes, and making workflows more efficient.
For the past few years, I have focused on UI/UX design creating user-centric designs, specializing in digital interface layouts, games and design systems. Proven skills in Figma and consistent design delivery within stablished project timelines, ready to contribute to sophisticated products and games designs.
In my experience as a Creative Director, I am responsible for overseeing the entire design process for various projects. This involved leading the design team and making sure that our work met both user needs and project objectives. My goal is to make products and games that are enjoyable and deeply connected with users.
2024
As a Creative Director at Pappum, I lead the creative team, come up with visual ideas for presentations, and work with clients to match their vision with our designs. I manage the creation of templates and keep up with design trends to provide top-notch solutions.
As a Creative Director at Pappum, I lead the creative team, come up with visual ideas for presentations, and work with clients to match their vision with our designs. I manage the creation of templates and keep up with design trends to provide top-notch solutions.
2023 - 2024
DevSkin
Lead UX/UI Designer . Freelancer
As a UI/UX Designer, I improved interfaces for young users by creating clear layouts and engaging visuals. I conducted user testing with children, collaborated with developers on Unity integration, and implemented onboarding that cut user confusion by 65%, increasing engagement. My updates boosted player retention by 30% and enhanced educational outcomes by 40%.
DevSkin
Lead UX/UI Designer . Freelancer
As a UI/UX Designer, I improved interfaces for young users by creating clear layouts and engaging visuals. I conducted user testing with children, collaborated with developers on Unity integration, and implemented onboarding that cut user confusion by 65%, increasing engagement. My updates boosted player retention by 30% and enhanced educational outcomes by 40%.
2023 - 2024
Led a team of 8 creatives, including copywriters, designers, and UX/UI team, making sure all 5 brands worked well together and added 2 new brands.
Set up a design system for brand consistency across assets and departments.
Led a team of 8 creatives, including copywriters, designers, and UX/UI team, making sure all 5 brands worked well together and added 2 new brands.
Set up a design system for brand consistency across assets and departments.
Led a team of 8 creatives, including copywriters, designers, and UX/UI team, making sure all 5 brands worked well together and added 2 new brands.
Set up a design system for brand consistency across assets and departments.
2022 - 2023
Entain
Project Lead and UX/UI Designer
I led the design of new poker avatars and lobby backgrounds, ensuring a consistent and appealing style based on user feedback. I used insights from user trends to inform UI/UX decisions and worked on UI elements and assets for the Career Pathway project. Additionally, I created design systems for 12 brands to improve consistency and user experience.
Entain
Project Lead and UX/UI Designer
I led the design of new poker avatars and lobby backgrounds, ensuring a consistent and appealing style based on user feedback. I used insights from user trends to inform UI/UX decisions and worked on UI elements and assets for the Career Pathway project. Additionally, I created design systems for 12 brands to improve consistency and user experience.
2012— 2024
Freelance
Art Director and Illustrator
I worked on various brand experience projects, collaborating with notable brands like Netflix, Ford, and Amstel. Additionally, I applied my art direction skills to comics and games, delivering interactive visual solutions for both entertainment platforms and brand experiences.
Freelance
Art Director and Illustrator
I worked on various brand experience projects, collaborating with notable brands like Netflix, Ford, and Amstel. Additionally, I applied my art direction skills to comics and games, delivering interactive visual solutions for both entertainment platforms and brand experiences.
